Disposals Team
While securing planning permission is a critical achievement in the
land promotion process, at Richborough it’s only the half way point.
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Unlike other land promoters, Richborough’s dedicated Disposals
team steps in to sell your land as efficiently as possible whilst
maximising its value.
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With roots in housebuilding, we ensure each site is thoroughly
considered to attract the right housebuilders and developers.
We work with our in-house technical, planning and design teams
through all stage of the project’s life cycle ensuring value is
maximised at each juncture, whilst developing a tailored marketing
strategy to drive competitive interest and achieve the best possible
sales price.
Earning you the best returns:
Our market leading Planning, Technical & Legal Summary provide solutions to any risk items, driving greater land value
Our overall process reduces the time delay between planning permission and disposal, compared with other land promoters and developers
The significant number of sites that we sell means that housebuilders see us as repeat sellers and offer competitive and reliable terms
What does the Disposals
team do?
Once planning permission is secured, we oversee the final stage of the land promotion and marketing process. We will actively market your site to trusted housebuilders and developers, negotiate the sale and manage the journey through to legal completion. Our mutual focus is to maximise value and secure the most favourable deal possible in terms of confidentiality and payment profile.
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Drawing on our expertise in planning, valuation, land law and contract negotiation, we guide landowners though every step with confidence
and clarity.​​
Can I input on who you approach?
Yes, absolutely. The list of prospective buyers is agreed
collaboratively with you and, if applicable, the selling agent.
We draw on our extensive national network of housebuilders,
developers and registered providers to ensure we engage credible,
well-aligned buyers who are active in your region.
How does the disposals process work?
Once a site is ready for sale, we prepare a comprehensive
marketing pack and agree a list of potential buyers with you and,
where relevant, your selling agent. The pack typically includes:
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Professionally designed sales particulars and a clear
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Planning, Technical and Legal summary.
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A data room containing supporting technical reports and
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high-quality drone footage.
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A dedicated project website to host the virtual data room.
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We issue detailed bid guidance and invite offers by a set deadline. After reviewing submissions, we shortlist credible buyers and interview them to understand and assess their assumptions, funding position and delivery timeline. This enables us to challenge unrealistic terms and negotiate stronger offers.
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Our structured process encourages competitive tendering - often
unlocking higher offers through a second round of bidding. We remain actively involved during the legal process to avoid unnecessary delays.
Will I be kept updated?
Yes – we tailor our approach to your preferred level of involvement. Some landowners prefer regular updates, others take a step back. Either way, we ensure you’re kept informed at key stages.
How do you commit to efficient due dilligence?
We create robust Planning, Technical and Legal summaries that enable potential buyers to assess the site with confidence, limiting cost contingencies and help attract firm, unconditional offers, minimising the risk of post-agreement renegotiations or “price chipping”.
We thoroughly review bids, build assumptions, abnormal costs, payment terms, financial standing and track records. Our in-house expert team is on hand throughout to resolve queries efficiently.
Once terms are agreed, we remain hands-on throughout contract negotiations, helping to maintain momentum and deliver a smooth exchange of contracts and legal completion.
What happens to my land after the sale?
Once the land is sold, the buyer - typically a housebuilder - will submit a Reserved Matters planning application to the local authority, covering details such as layout, scale appearance and landscaping. Construction begins once Reserved Matters approval is granted and pre-commencement conditions are discharged.
If you own neighbouring land, we make sure any necessary rights are protected in the sale, safeguarding your wider interests.
Steyning
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£12.2m between top and bottom offer
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47% increase in value
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Bespoke water neutrality solution secured
Nuneaton & Bedworth
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£19.3m between top and bottom offer
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193% increase in value
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Agricultural Tenancy surrendered
Warrington
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£4.6m between top and bottom offer
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82% increase in value
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100% affordable housing
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Sold prior to planning permission being obtained
Haddenham
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£2.75m between top and bottom offer
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29% increase in value
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Net zero carbon development
Our Haddenham landowners were supported through an 8 year process to secure outline planning permission, which was won at second appeal in August 2024. A land receipt was secured when the site was sold to a net zero residential developer just 10 weeks later in October 2024.
“We’re so pleased to have had help from Richborough along the way. We received a professional and all-round
outstanding experience.”